IDEA Recognizes Work for Owala, Ancient Ritual, and Aescape

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August 5, 2024

The International Design Excellence Awards presented by the Industrial Designers Society of America annually acknowledges designs from around the world, evaluating them on innovation, aesthetics, accessibility, and societal impact. 2024 marks the 44th anniversary of IDEA, making it one of the longest running and largest industrial design awards in existence. Whipsaw celebrates with three finalists.

Owala® FreeSip® water bottle  - Finalist

We collaborated with Trove Brands to help create the Owala FreeSip water bottle, the #1 water bottle brand in the nation as of Spring 2024. Not only is this wildly popular bottle attractive and colorful but it features Trove Brand's patented FreeSip spout functionality, which allows one to drink water by swigging or sipping, with a seamless transition from one mode to the other. The Owala FreeSip bottle is recognized as one of “TIME’s Best Inventions of 2023.” Learn more.

Ancient Ritual Arc Sauna- Finalist

Ancient Ritual’s Arc is an innovative personal sauna designed to provide a multi-sensory experience, including infrared heat, soothing light, high-fidelity surround sound, and software platform that incorporates artificial intelligence to evolve with the user. Learn more.

Aescape Fully-Automated Massage Experience - Finalist

Aescape is the world’s first fully automated robotic massage experience. Leveraging AI and machine learning technology, Aescape delivers a variety of body massages, including deep tissue therapy. Aescape was named one of Fast Company’s Most Innovative Designs, and is expanding its services across the country. Learn more.

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