Design and human insight, seamlessly integrated.
Define the opportunity
Our research and design process turns human insight into tangible results. By uncovering unmet user needs and creating experiences to meet them, our solutions help our clients create meaningful connections with their audience.
Design exceptional experiences
From early ideation of products, experiences, and brands to complete design & engineering refinement, we collaborate with partner teams to accelerate their most pressing product challenges.
Drive future landscapes
The pursuit of future-oriented product innovation is at the heart of everything we do. We empower our clients to realize their potential by analyzing future landscapes and leveraging emerging themes to develop new products and services.
Bring your brand to life across physical and digital experiences
Physical Product Design & Development
Industrial Design
We design products, devices, and experiences used by millions of people around the world every day.
- Product Design Ideation & Refinement
- Human Factors & Ergonomics
- Model-Making & Prototyping
- Color, Materials, Finish & Detail Specification
- Design Engineering
- Physical UX Design, Engineering & Prototyping
- User Testing
- Sustainable Design
- Packaging Design
Product Development & Technical Strategy
We excel at bridging product potential to reality, both through in-house product development and our extensive network of partners.
- System & Product Architecture Definition
- Engineering & Implementation Partnership
- Invention, Innovation & IP Creation
- Proof-of-Concepts
- Creative Engineering Leadership
- Technology Integration
- Design for Manufacture & Assembly (DFMA)
- Manufacturing Strategy
- Cost Optimization
- Partner Sourcing
Digital Experiences
Digital Product UX/UI
We craft digital experiences and complex interfaces that functionally connect brands with their users.
- User Journey Mapping
- UX Design
- User Interface Design
- Prototyping & User Testing
- Digital Design Systems
- Digital Platform Optimization
- Technical Discovery & Architecture
- iOS & Android App Development
Digital Marketing, Website Design & Dev
We design and build digital experiences that attract attention, drive engagement, and convert customers.
- Website Copywriting
- Website Design
- Webflow & Framer Implementation
- Shopify Integration Set Up
- Email Marketing Integrations
- Search Engine Optimization (SEO) & AI-Search Optimization (AEO)
- 3D Product Visualization
- Product Photoshoots
Brand Development
Brand Strategy & Design
We define the critical elements of a brand so that it is distinctive in the mind of the desired audience.
- Market & Audience Research
- Brand Strategy & Positioning
- Company & Product Naming
- Brand Voice, Messaging, & Narrative
- Logo, Color, Typography & Visual Identity
- Brand Guidelines & Documentation
- Visual Brand Language (VBL)
- Brand Collateral & Asset Design
Experience Innovation
Research, Futures & Innovation Strategy
We develop innovation strategies that help our clients align on not just the vision but also the path to get there.
- Systems Thinking
- Participatory Design & Co-creation
- Design Opportunity Area Definition
- Concept Ideation & Development
- Qualitative Research & Ethnography
- Emerging Tech Discovery
- Product Roadmapping
- Physical UX Innovation
- Service Design & Blueprinting
- Speculative Design Futuring
We’ve worked with startup and corporate teams in just about every industry. Here’s a selection of our partners.
Healthcare & Medical
Abbott, AliveCor, Apollo Neuro, Avinger, Blumio, Ceribell, Channel Robotics, Delphinus, Empatica, Hydrafacial, Imperative Care, Johnson & Johnson, Naya Health, Omnicell, Optovue, Outset Medical, Penumbra, QBio, Relievant, Rockley, Silk Road Medical
Fitness & Wellness
Aescape, Ancient Ritual, Atlantis, Axon, FightCamp, Kabata, MXXY, Nike, Ohm, OMSignal, RecoverX, Regear, Spryng, Sunday Drive, Tempo, Tersa, Throne Science, Tonal
Biotech & Scientific
Beckman Coulter, Bio-Rad, Boston Scientific, Chronos Therapeutics, Eikon, Element Biosciences, Fluidigm, Gatan, Gilson, Koniku, Merck, Miroculus, PacBio, ReThink Medical, Sciex, Standard Biotools, Thermo Fisher
Home & Family
Transportation & Mobility
CRRC, Ford, Ghost, Hyperloop, HUBB, Nuro, Peloton Tech, Uber, Volta, Waev, Zoox
Robotics & Automation
Aeolus, Aescape, Bear Robotics, Bossanova, Channel Robotics, Ekso Bionics, Foxeye Robotics, Hyphen, KODA, Martian Robotics, Midea, Neato, Overlay Robotics, 10Beauty
Consumer Technology
“Whipsaw's expertise in human-centered design significantly improves our product aesthetics and user experience. We're thrilled to collaborate with such an innovative team and excited for our ongoing partnership.”
PJ Li, CEO of TP-Link Global
“Whipsaw’s design not only enhances the brand but opens the opportunity for entirely new experiences for Uber to express itself in a city.”
Anurag Agarwalla, Former Head of Equity Engineering of Uber
“When building something that’s going to be used by the most-demanding endurance athletes in the world, it’s not just about looking pretty. It’s about exceptionally reliable engineering and highly functional user interactions. Whipsaw excels at building products that exist at that intersection.”
Drew Dawson, CEO of MXXY
Since 1999, our work has received 325+ awards - this is what happens when good ideas meet good design.
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