Natalie Rowan

Senior Industrial Designer

Natalie joined Whipsaw as a senior industrial designer in 2021. Prior to Whipsaw, she drove product design and development for design consultancies, Fortune 500 corporations, and startups alike. Some of her most memorable work has been designing products and retail environments for Google, Apple, T-Mobile, JBL, Beats, Applied Materials, Delta Cycle, North Coast Medical, and SanDisk.

Her experience as a two-time venture-backed startup founder informs her design thinking toward simple, cost effective, and human focused solutions. She strives to sprinkle some magic into all of her designs. Her work has been awarded and exhibited internationally since 2006. She graduated with a B.S. in Industrial Design from San Jose State University in 2014.